Design. It should make you cry, laugh, join a movement or spark your curiosity.

I’m so glad you’re here!

I’m Yasmine, a web and graphic designer located in Columbus, Ohio. An alumni of Columbus College Of Art & Design, I studied Industrial Design and am now owner of Robles Designs. Whether it’s to chat about design or where my favorite salsa dance places are at, feel free to contact me.

Design and I are an accident.

Born in sunny California and raised in snowy Pennsylvania, I joined the high school Commercial Art class only because a friend at the time kept complaining about it. She was naturally talented which made me wonder how a girl like her could have such a hard time. That was the best accident that has ever happened in my life.

Compared to all the other classes in school (and I was in some pretty hard courses – typical nerd) this was the hardest. There were around 20 students who started the same year I did and by the time I graduated, there were only 3 including myself. But every single person that graduated from Commercial Art got a scholarship to attend school. Mr. Krol, the instructor, sparked my curiosity in design and a pride in work ethic. He taught us that design was about evoking emotion and bringing an idea to life through a visual medium. He would always preach: “Isn’t it funny that the harder I work, the luckier I get.” I will forever be grateful to that old man who instilled in me a love for design and fearlessness when it comes time to roll up my sleeves and get the job done.

“Isn’t it funny that the harder I work, the luckier I get.”

After much deliberation, I ended up at Columbus College of Art & Design in Columbus, Ohio. At the end of Freshman year, students got to choose which major they wanted to focus on. During one of the tours, it was mentioned that the Industrial Design major was one of the hardest in the school. I thought joining sounded like a great idea (yes, I also don’t know why I do this to myself).

During my time there, I created things like cardboard chairs (a grown man sat on mine!) to a baby monitoring device. By working in 3D, I realized that when designing, every corner, curve, color, and, in terms of websites, placement of graphics, has to be intentional. It has to be user friendly and tested. Whether it’s a chair or an e-commerce site, the user has to have a seamless experience. They shouldn’t even realize they’re using your product or website. It should be intuitive.

And now? I’m here, looking for the next kick-ass challenge that life brings me. We should chat over a latte. Let me know when you’re available and we’ll meet up!

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